PACK EXPO East Jumpstarts the Year in Packaging
Guest: Tom Egan, Vice President, Industry Services, PMMI
PACK EXPO East celebrates 10 years in Philadelphia as the go-to regional show where the packaging and processing community comes together to kick off the year. From automation and AI to sustainability, new exhibitor programs, and hands-on innovation, PACK EXPO East 2026 is where teams connect, explore, and jumpstart what’s next.
From Challenge to Win: A PACK EXPO East Success Story
Guest: Charlotte Ashcraft, Senior Manager, Packaging and Graphic Design, Just Born Inc
In this episode, we chat with Charlotte Ashcraft of Just Born Inc. about how PACK EXPO East helps CPGs and brands solve real packaging challenges, from handling delicate products to navigating sustainability and EPR requirements, and why hands-on access to suppliers and technology matters.
[EXHIBITOR EDITION] Mastering Brand Voice on the Trade Show Floor
Guest: Julie Parsons, Co-Founder and Managing Director, District Marketing Group
A clear brand identity doesn’t just shape messaging—it drives real-world results. In this episode, Julie Parsons, Co-Founder and Managing Director of District Marketing Group, shares how thoughtful brand strategy and early trade show planning create more engaging, memorable experiences.
[EXHIBITOR EDITION] Maximize Your Trade Show Investment
Guest: Jay Menashe, Senior Director, Strategy and Growth, Exhibitus, Inc.
Trade shows can be a powerful marketing tool. Hear from Jay Menashe of Exhibitus, Inc. as he shares how to justify your trade show ROI to management and secure continued support for 2026 and beyond.
[EXHIBITOR EDITION] The Attendee’s Playbook: How to Plan for PACK EXPO Like a Vet
Guest: Robby Martin, Founder, 3-Fold Consulting
In this episode, PACK EXPO Veteran Robby Martin shares practical advice on when and how to start show prep, how exhibitor outreach can make or break a connection, and why personalization beats mass email blasts. This episode is packed with actionable ways to stand out on a crowded show floor.
[EXHIBITOR EDITION] PACK EXPO Las Vegas and the Push Toward Greener Machines
Guest: Rebecca Marquez, Director, PMMI Media Group Custom Research
In this episode, Rebecca Marquez joins the pod to discuss how sustainability is transforming packaging machinery—from adaptable equipment to consumer and regulatory pressures. She shares trends, OEM challenges, and tips for PACK EXPO Las Vegas exhibitors to spotlight their sustainable solutions.
[EXHIBITOR EDITION] FREE Invites, Big-Time ROI: What You Need to Know
Guest: Mary Johnson, Senior Director, Business Group Marketing, Amcor
Mary Johnson, a veteran marketer at Amcor, discusses how her team leverages PACK EXPO’s Customer Invite Program (CIP) and a multi-channel strategy to drive booth traffic, track engagement, and energize sales teams. She emphasizes the importance of early outreach, fresh booth experiences, and PMMI’s exhibitor tools to connect with your audience.
[EXHIBITOR EDITION] Beyond the Booth: Pre-Show & Post-Show Strategies
Guest: Amber Miller, Director of Marketing, and Jen Krepelka, Director of Digital Media, PMMI Media Group
In this episode, Amber Miller and Jen Krepelka of PMMI Media Group share pre-show marketing strategies to boost booth traffic ahead of PACK EXPO Las Vegas. They offer tips on digital targeting, email campaigns, and post-show follow-up to help exhibitors maximize engagement before, during, and after the event.
