Exhibitor Webinars

Get ready for PACK EXPO International 2022 with our complimentary Exhibitor Webinars, designed to help you save time and money as you plan your exhibit and prepare to fill your sales funnel with leads.

On-Demand Webinars and Tutorials:

Take advantage of on-demand tutorial-style webinars which provide quick and convenient, laser-focused training that can be accessed according to your schedule!

  1. Build Brand Awareness and Drive Traffic to Your Booth
    - Learn how to navigate the Exhibitor Dashboard and complete your online showroom.
  2. Navigating the Exhibitor Service Manual and Placing Online Orders
    - Follow along as PACK EXPO Services demonstrates how to navigate the Exhibitor Service Manual and online ordering system, Cyberservices.
  3. Extend a Helping Hand with the Customer Invite Program
    - Take advantage of the complimentary marketing resources available to exhibitors featuring your comp code and booth number. Share your comp code with customers who can score free registration!

Live Webinars:

Webinar #1 – ON-DEMAND RECORDING AVAILABLE

7 Strategies to WIN at PACK EXPO International 2022 Before the Doors Open…by Getting Started Now!
7 Strategies to WIN at PACK EXPO International 2022 Before the Doors Open…by Getting Started Now!
Presented by: 
Jefferson Davis, President, Competitive Edge

Listen in to Jefferson Davis, Competitive Edge, to learn about 7 practical and proven-effective strategies every exhibitor of any size should be doing right now, including:

  • Defining the Visitor Experience – what will they see, do, learn, and get by visiting you?
  • Identifying and focus on three distinct groups – customers, prospects currently in the sales pipeline, and potential new opportunities.
  • Focusing on the top 30-50 people you want to visit your booth.
  • And more…
View Recording

Webinar #2 – ON-DEMAND RECORDING AVAILABLE

Operations 101: Understanding Move-In/Move-Out Procedures, Utility Orders, and More!
Operations 101: Understanding Move-In/Move-Out Procedures, Utility Orders, and More!
Presented by: 
PACK EXPO Services and Merideth Newman, Director, Expositions, PMMI

Listen in as the PACK EXPO Services team and Merideth Newman discuss the following topics: 

  • Target Move-In/Move-Out Schedules - why they matter and how to find your assigned targets.
  • Drayage/Material Handling - what is included already and what needs to be ordered.
  • Booth Utilities, including electrical and plumbing service.
  • Labor - why ordering early is essential to save you time and money!
  • Exhibitor Rights - what you and/or Exhibitor Appointed Contactors (EACs) are permitted to do vs. what must be done by union laborers.
  • Hanging Signs - requirements and labor to order.
View RecordingDownload Presentation

Webinar #3 - ON-DEMAND RECORDING AVAILABLE

Press Release Writing 101 & Reaching the Media at PACK EXPO International 2022
Press Release Writing 101 & Reaching the Media at PACK EXPO International 2022
Presented by: 
Shana Marais, Sr. Manager, Public Relations at PMMI and Rose Rankin, FINN Partners

Listen in to Shana and Rose as they dive into tips on how to write an effective press release and how to engage the media. They will cover: 

  • Press Release Writing 101: How to structure your release, common mistakes, and distribution.
  • Planning for PACK EXPO International: Determining WHAT to announce, creating an announcement schedule, extending invites to media to visit your booth, adding releases to your online showroom, etc.
  • On-Site Best Practices: Prepare for Scheduled Interviews and more!
View RecordingDownload Presentation

Webinar #4 – ON-DEMAND RECORDING AVAILABLE

Tips for Impactful Attendee Interactions at PACK EXPO International
Tips for Impactful Attendee Interactions at PACK EXPO International
Presented by: 
Jefferson Davis, President, Competitive Edge

You only get one chance to make a good first impression. That moment when your booth comes into view for an attendee is the moment they begin to make assumptions about your organization and ultimately the packaging and/or processing solutions you have to offer. One small, minute detail such as booth personnel sitting in the corner on the phone, could be the reason you miss out on that million-dollar customer.

Listen in to Jefferson Davis for this webinar in which he will cover tips and tricks to engage attendees and develop impactful and quality dialogue with booth visitors, including: 

  • What to do in the first 30 seconds with a booth visitor.
  • How to politely and professionally get out of low value interactions.
  • How to get visitors talking openly about themselves, their needs, and their interests.
  • The two major questions on the mind of attendees and why your exhibit must quickly answer both.
View RecordingDownload Presentation